Don’t Think Email Will For For Your Business? Think Again.

“I don’t think my business can use email marketing”.  I hear it all the time. 

No matter what type of business you are in, from service providers to non-profits, email can help you build your brand, stay top of mind and grow your business.  Here are some ways different industries can use email marketing.

Service Provider:

  • Paint a picture of what working with you is like
  • They will picture themselves as your client
  • You will stay top of mind for when they are ready to make a purchasing decision
  • Differentiate yourself from the competition

Sell Physical Products:

  • Drive customer awareness
  • Build a brand beyond just your products
  • Stay top of mind
  • Show how your product is used and enjoyed
  • Ultimately drive sales with offers and promotions


  • Share your mission
  • Create emotional connection with your cause
  • Demonstrate where funds go
  • Build awareness
  • Drive donations

What type of business do you have?  Tell me in the comments,  and I’ll give you some ideas for how you can use email.

Leave a Reply