Did you know that 88% of consumers trust online reviews as much as they trust personal recommendations? How would you complete the sentence: Our destination provides the best experience for visitors who want to_________________. Are you showcasing that message online through your website and social media? Online research and social media greatly influence travelers’ decisionsContinue reading “How Social Media Influences Tourism Marketing”
Author Archives: 2lsmarketing
The State of Digital Marketing In The Construction Industry
Did you know that 97% of consumers use the internet when researching local services and 88% of consumers trust online reviews as much as they trust personal recommendations? It is no longer good enough to just have a website or a Facebook page. You need a strategy behind it, you need to nurture it, analyze it, and adjustContinue reading “The State of Digital Marketing In The Construction Industry”
Organic Search Ranking—Is #1 Really Number One?
Have you ever received an email from a company that “guarantees to get you in the #1 spot on Google”? I can’t tell you how many clients of mine and forwarded me those emails so excited that someone can guarantee they will be the first result on Google. Sounds too good to be true, right?Continue reading “Organic Search Ranking—Is #1 Really Number One?”