Why word of mouth isn’t all it’s cracked up to be

Word of mouth is great. Referrals are rad. But relying solely on them to grow your business isn't a strategy. Why? It's like crossing your fingers and hoping someone else will market your business for you. You are trusting your customers to tell others what you do, what benefits it offers and who it best … Continue reading Why word of mouth isn’t all it’s cracked up to be

4 ways to introduce yourself to your audience

There are other people who DO what you do, but there is only one YOU. Remember....people want to work with people, not brands.⠀⠀Don't forget to let your audience in on who you are, not just what you offer.  Which one of these prompts are you going to try first? Your Enneagram  What's your enneagram number, … Continue reading 4 ways to introduce yourself to your audience