Is 'algorithm' a four letter word to you? There is so much out there about "beating the algorithm". That sentiment alone makes it seem like it is us against the algorithm. When we see engagement numbers drop, we blame the algorithm. But it doesn't have to be that way. The algorithm exists for a reason, … Continue reading How To Work With The Algorithm, Not Against It
Many businesses out there are not fully utilizing the opportunities available through Instagram Stories. The reason? Stories are often an afterthought and don't have much strategy behind them. People think, "they only last for 24 hours, how important can they be?" They can be really important and have huge benefits when they are used strategically. … Continue reading 6 Benefits of Instagram Stories—Plus Ideas on What To Share
Are you still using your LinkedIn profile as an online resume that houses a list of your experience and past jobs? Would you like to use your LinkedIn profile to attract new customers and clients to your business? If you want to use LinkedIn to attract customers rather than land a job, you have to … Continue reading Rethink Your LinkedIn Profile
