Most small businesses lack the expertise and time to market their business. I empower businesses by working with them to develop marketing strategies that allow them to reach the right customers in the right way and grow their business. 

I work with businesses to develop creative digital marketing strategies and solutions to achieve business goals.

If you’re looking for a solid strategy to attract new audiences, engage existing audiences, build brand awareness, or generate buzz, contact me and let’s chat about your challenges, goals and where to go from here.

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About

Hey there! I’m Amanda Holliday. That’s Holliday with 2Ls—get it? I’m an online marketing nerd, and life-long learner, always striving to stay on top of the latest industry trends so you don’t have to. I also believe marketing should serve a purpose or solve a problem.

I’m a born and raised California girl, went to Colorado for college, but Montana has my heart. When I’m not working, you’ll find me in to kitchen cooking, drinking a great cup of coffee or glass of red wine, and exploring Northwest Montana with my husband and son.

Working on the agency side, as well as internally with brands, I have seen the online marketing industry change countless times. I remember my first job out of college was to compile and present research that would convince our agency’s homebuilding client to advertise online. They thought we were crazy at first. Those were the days of full-page color ads in the Sunday papers when people drove around looking for “for sale” signs to shop for homes.  And look at us now…people will not only shop for a home online, they will actually buy a home online.

Now, brands understand the need for a digital strategy, but often don’t know where to start or how to maintain their efforts.

I’m passionate about helping them figure it out! There’s no one-size-fits-all solution for marketing – no magic formula.

The “build it and they will come” mentality doesn’t work. It takes time, research, nurturing, and a lot of flexibility to make it work.

My approach is always research-based, and always customized to each client. I get to know you, your business and your industry. From there, I develop a killer strategy based on what will most effectively accomplish your goals. The final piece to the puzzle? Flawlessly executing that strategy.

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Services

2Ls offers a comprehensive suite of digital marketing solutions and training, providing clients with a research-centered approach to marketing that delivers results. 2Ls specializes in:

  • Campaign Strategy Development: the who, what, when, where, and the all important why
  • Web and Social Media Audit: comprehensive analysis of how your existing presence is performing
  • Branding: development of strategy, messaging, voice. Not sure who your company wants to be when they grow up? Let’s figure it out.
  • Copywriting: website copy, press releases, scriptwriting, online ads, brochures, flyers, you name it
  • Graphic Design: logo design, business cards, print and online ads, brochures, flyers, posters, rack cards
  • Social Media Management: strategy and content calendar development, content creation, community management, reputation management
  • Search Engine Marketing and Optimization: SEO audits, keyword research, link building, SEO copywriting and editing
  • Email Marketing: list building, email template design, copywriting, deployment
  • Analytics and Reporting: know if your efforts are paying off and where you have room for improvement. We analyze your web, social and email campaigns on a monthly, quarterly, or annual basis.
  • Training and Professional Development: want to empower your team to implement your strategy in-house? I can train internal teams and employees on best practices, dos and don’ts and give them the tools to make your strategy work for your business. Learn more about training options.

If you have a challenge, I will find a solution. Contact us for a free consultation and let’s get to work!

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Blog

How do you write subject lines that get people to actually open your emails?

Do you find yourself spending hours creating amazing content and beautiful emails only to have your open rate leave you feeling defeated? What good is all of that amazing content and beautiful graphics if no one opens your email? What you need is a method to create compelling subject lines that actually get people to … Continue reading How do you write subject lines that get people to actually open your emails?

The Benefits of Google My Business & How To Optimize Your Listing

Quick story… A few weeks ago I found something on my front porch. It was….a phonebook! Like a printed on paper, bound, yellowpages phonebook. As a kid I remember using the phonebook all the time. I also remember using the Thomas Guide maps to help navigate my mom to my new friend’s house. But does … Continue reading The Benefits of Google My Business & How To Optimize Your Listing

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Contact

Are you interested in learning more about what 2Ls can do for you? I would love to hear from you! I live and breathe the world of branding and digital marketing, so send me an email or connect with me on LinkedIn. Or go old school and give me a call. What are you waiting for? Let’s get started!

amandarholliday@gmail.com

916.220.5597

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