outsource social media

Should You Outsource Your Social Media?

Wondering if you should outsource your social media? Knowing how to use social media isn't always enough. Is posting, responding, creating content stressing you out? Here are things I often hear from clients or potential clients: "I know I should be doing social media, but I just don't have time." "I'm not sure where to … Continue reading Should You Outsource Your Social Media?

A Female Marketing Professional’s Thoughts On The Snowbowl Debacle

Yesterday, a friend's post on Facebook caught my attention. It read: "For anyone involved in advertising, here is what NOT to do. Ever. It’s crazy to me that a group of people can be this out of touch. 🤦🏼‍♀️😡" It caught my attention, and from there I got sucked in. She was referring to a poster … Continue reading A Female Marketing Professional’s Thoughts On The Snowbowl Debacle

construction digital marketing

The State of Digital Marketing In The Construction Industry

Did you know that 97% of consumers use the internet when researching local services and 88% of consumers trust online reviews as much as they trust personal recommendations? It is no longer good enough to just have a website or a Facebook page. You need a strategy behind it, you need to nurture it, analyze it, and adjust … Continue reading The State of Digital Marketing In The Construction Industry